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Occident, the new brand of Plus Ultra Seguros renews its commitment to the Association of Insurance Brokers of Alicante

"The company, which combines the traditional business brands of Grupo Catalana Occidente, has renewed the agreement that Plus Ultra Seguros has maintained with the Alicante Association to strengthen the role of mediation. "

Occident, the new company of Plus Ultra Seguros, and the Association of Insurance Brokers of Alicante have renewed their collaboration agreement in a bid to strengthen the standing of insurance mediators and promote their activities in the province. Thus, the new brand that will bring together companies from Grupo Catalana Occidente's traditional business branch will continue to strengthen the commitment that Plus Ultra Seguros has initiated with the commercial development of the brokers' association.

The agreement also promotes the insurer's participation in events carried out by the Association in support of the mediator network, which reaffirms the high esteem in which the company holds it.

The signing of the agreement took place on the premises of the Association in the presence of the manager of the Alicante branch of Plus Ultra Seguros, Javier Carratalá, and the chair of the Association of Insurance Brokers of Alicante, Florentino Pastor.

Carratalá underlined that the insurer would "continue with its clear and decisive focus on mediation in Alicante, as it is a key collective to attend to our customers closely and professionally, offering them the products and services that best suit their needs".

For his part, Pastor showed his appreciation for the "ongoing support the Association has had from Plus Ultra Seguros, this time with Occident". In this regard, he stressed that "this renewal makes it possible to strengthen the development of brokers, improve their capabilities and, thus, offer a better service to customers".

Occidente, the new brand of Plus Ultra Seguros

At the end of February, Grupo Catalana Occidente announced the merging of the traditional business companies (Seguros Catalana Occidente, Plus Ultra Seguros, Seguros Bilbao and NorteHispana Seguros) under a single brand called Occident. This union is part of the corporate simplification process that the insurance group put in motion years ago and aims to achieve a more streamlined organisation that responds quickly and effectively to market demands.

The unification process will be implemented in two phases: first, predictably at the end of 2023, the merger of Seguros Catalana Occidente, Plus Ultra Seguros and Seguros Bilbao will take effect, which will then operate under the Occident brand. In a second phase, at a later date, NorteHispana Seguros will also be included

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Jone Paredes

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