Occident confirms its support for culture and music in the 12th White Summer Festival

"The Occident insurance company has renewed its commitment as the main sponsor of the festival in Girona, with a strong presence on the main stage."

Occident has renewed its commitment as the main sponsor of the 2024 White Summer Festival. This summer event on the Costa Brava combines music and other shows with a culinary experience through food trucks and tastings, and a pop-up market for clothes and craft goods with more than 60 brands created by young entrepreneurs.

The event is scheduled to be held in Palamós (Girona) in August and Occident will once again have a prominent presence on the main stage, where artists of various genres will be performing, including Vicco, ROX7 Experience, Carlos Ares, Mag Lari, Julieta, The Reytons, 32 FAM, La Reina del Pop, The K'S, Carmesí and Holy Party. Occident will also be featured in the festival's iconic decorative bales of hay, in one of the photocalls and in the many decorative banners in various areas of the festival.

White Summer is an ideal cultural and creative experience to enjoy the long summer evenings on the Costa Brava, with more than 6 hours of entertainment in the open air every day. It is designed for the whole family, and is a pet-friendly event, allowing visitors to enter with their pets.

As Juan Closa, Managing Director of Occident, says: “Our insurance company has always been deeply committed to culture and we are delighted to support initiatives such as White Summer, an event for the whole family that brings together live music, crafts, design, the performing arts and cuisine.”

Occident, a brand that supports music

Together with sport, music and culture represent one of the strategic cornerstones of the insurer's sponsorship programme. Occident shows its commitment to the cultural sector by collaborating in various events in an effort to offer top-level experiences to its customers and to the general public, spanning a wide range of musical tastes and performers. It also supports various musical programmes that help develop talent.

It has become an official sponsor of Les Nits de Barcelona, and will support the Occident Summerfest Cerdanya festival and Festival Cruïlla in Barcelona for another year.